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Is it possible to auto populate "Account Number" field in Salesforce.com when an Account is created?

I'd like to have the Account Number field auto-populate but I'm having difficulty seeing how this can be accomplished.  The standard Account Number is currently a text field.

I've taken the approach of creating a customize field called "Account Number" (using Auto Number) and hiding the standard one. I'd like to avoid taking this approach, but I don't see any other way.

Thanks in advance,