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Bobby StemperBobby Stemper 

Automatically Changing Lead Stages

I have 2 status automations I am trying to piece together: 

Quick Background. Our lead funnel is as follows: 
1. Acquired
2. In Email Drip 
3. Contacted (those who have responded to email drip) 
4. Cold (those who made it through the X day drip in #2) 
5. Pitched

A. How can we automatically move leads from stage 2 to stage 3 when they reply 
B. How can we automatically move leads from stage 2 to 4 when they do not reply after 40 days.

Edwin VijayEdwin Vijay
Please see if these help

A. How can we automatically move leads from stage 2 to stage 3 when they reply 
Create a workflow rule on the object 'Email Message', you can then create a workflow field update to change the status.
It works for Case so i assume it might work for Leads https://help.salesforce.com/apex/HTViewSolution?id=000181633&language=en_US

B. How can we automatically move leads from stage 2 to 4 when they do not reply after 40 days.
Create a time based workflow rule https://help.salesforce.com/HTViewSolution?id=000005245