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Is it possible to create Custom Branding using developer edition?

We have created a new Users in salesforce using https://developer.salesforce.com/signup . Now we want to create "Custom Branding" like what is mentioned in https://developer.salesforce.com/docs/atlas.en-us.packagingGuide.meta/packagingGuide/trialforce_branding_about.htm using the user that we created.

Questions:
1. Is it possible to setup Custom Bindings using Developer Edition User? - Here In developer account we could configure site but for that site, URL ends with .force.com but what we are looking for is a URL that ends with .cloudforce.com
2. Do we need to have a Salesforce Partner account in order to configure Custom Branding? If yes than what are the steps we need to perform in order to get Partner account?

Purpose:
- We have developed a connector which uses Salesforce SOAP API to pull data from salesforce. We successfully able to extract data using Salesforce User which are pointing to Non Branded URLs where as for Branded URLs in order to extract data we had to apply some hacks to fetch data(Hack that we had to apply is mentioned in https://developer.salesforce.com/forums/ForumsMain?id=906F00000009ztsIAA). Now Inorder to perform testing on Branded URLs we need a User that points to Branded URLs, hence we want to check on how we can configure "Custom Branding" so that we can test our changes regularly.

Your help will be appreciated.