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automatically export lead/account from salesforce to third party app with rest api

I need to automatically export lead and account (on insert or update) to a third party app, but I can't determine which solution fit perfectly my requirement.
I know there is an outbound messages function that can automatically send messages via soap and I already tested it, but the third party app is rest api only. most of use cases in API documentation talk about processing messages from our app to Salesforce, but not in the other way!

what is the best solution to do that?