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Choose account owner on account creation

I know this sounds simple, but I cannot figure out how to do it.  When a user creates a new account, the creator is automatically assigned as the owner of the account.  I have Customer Service Reps that create accounts, but need to assign the account owner to one of our sales persons.  Is there a way to do this on initial creation?  Without having to save it, then go back in and change the owner?