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Lead Conversion: Mapping to Multiple Fields

I remember reading about a tricky little workflow that would allow you to map a converted Lead field to more than one record, e.g., Spending Cycle is mapped to both the Account and Opportunity record.

I'm trying to figure out/remember how a workflow field update would allow you to do this. Any thoughts?

You can create a duplicate field on the lead and then use the workflow rules field update to populate that field with a duplicate value.  You can then map that duplicate field to the other object and then when converted, they both have the value.